Note: This piece was written by Nikhil Taneja (@tanejamainhoon) in November 2014 for The Juice.
Like all things, Bollywood South Park started quite arbitrarily. Sagar Taneja used to work in a digital media company in Mumbai and was handling the digital strategy of Shahrukh Khan’s Don 2. When asked to come up with a “different” idea to promote the film, he thought for a day and then went on to create a South Park avatar of SRK’s character! “I’m a huge fan of South Park,” says Sagar. “My inspiration was avatars of famous celebrities like Russell Crowe, Sylvester Stallone and Tom Cruise that have featured in South Park episodes, because I found them so brilliant.”
The SRK avatar was received well by the movie’s fans and Excel Entertainment. Some of the staff of Excel even changed their profile picture to the avatar. That’s when Sagar knew that he may have something special.
It wasn’t until Dhoom 3 released that Sagar tried this again; and the reason was quite similar to why he made the first one. “I’m also a big fan of Aamir Khan!” he chuckles. “I realised that I really enjoy doing this, so I made avatars for Aamir’s characters in Fanaa and Rang De Basanti too. Since the response from friends was so great, I started making avatars of iconic characters from cult Bollywood films, like Crime Master Gogo from Andaz Apna Apna and Gabbar Singh from Sholay.
Sagar makes avatars of movies where the characters have an interesting look; it’s his way of paying tribute to distinct looks or iconic characters of Bollywood. It typically takes Sagar a day’s work to make the perfect avatar, because, he says, “I need to get all the smallest details right too.
“My approach to the avatars is that I don’t want them to be just cartoonish verions of the characters. I try to make the avatars as close to the characters as possible, else they’d just be another cartoon and that really wouldn’t be cool.”
For example, in the Khalnayak avatar, Sagar ensured that he got Sanjay Dutt’s blazer perfect. It had stripes on the left and checks on the right, polka dots on the tie and there was a heart on the collar.
Sagar’s only just started taking his hobby seriously by starting a Facebook page for the avatars. With over 500 likes in a week already, Bollywood South Park has begun to flirt with virality. The next step? If there is enough demand, possibly do a couple of short animated videos of the same, every once a while, because “that would be the best tribute to Trey Parker and Matt Stone possible”
Follow the blog on your left and like The Tanejamainhoon Page on FB: /tanejamainhoonpage
Follow Nikhil Taneja on FB: /tanejamainhoon, on Twitter:
@tanejamainhoon, on Instagram:@tanejamainhoon,
on Youtube: /tanejamainhoon
Liked/disliked the piece? Think there are more great shows that I’ve not covered? Leave your comments below 🙂
Note: This piece first appeared in The Juice in the November 2014 issue.
Picture courtesy: Google. None of the pictures are owned by the author all rights belong to the original owner(s) and photographer(s).
© Copyright belongs to the author, Nikhil Taneja. The article may not be reproduced without permission. A link to the URL, instead, would be appreciated.